#CHWM2026 - #PoweringConnections

 

Please submit your planned events to celebrate CHWM 2026 to khalid.elmouloudi@allianceon.org.

We will share them here and on social media.

Click here to access the Dropbox folder containing all the necessary resources.

 

#Scheduled events:

EventDateLocation
Webinar: Expanding the Conversation: Advancing Gambling Harm Prevention in Ethnocultural Communities - Register hereThursday, October 1, 202611:00 AM–12:15 PM ETOnline
Alliance's 11th Annual In-Person Privacy Learning Event, by Alliance For Healthier Communities - Register hereFriday October 2, 2026 8:30 AM - 4:30 PMHoliday Inn Toronto International Airport (Trillium Ballroom A)970 Dixon Road, Toronto, Ontario M9W 1J9
South Riverdale CHC Open House [see PDF]Thursday, October 22, 2026Various South Riverdale CHC locations
Queen Park's Day (by invitation)Tuesday October 27, 20269 AM - 4 PMQueen's Park, 111 Wellesley Street West, Toronto, ON M7A 1A2

#Download the Guide document Here:

This Guide document offers everything you'll need for collective communications and advocacy throughout the month of October. The document contains key messages and messaging templates for social media (that can be paired with the social media graphics provided in the Dropbox folder), as well as suggested activities like hosting events, inviting leaders, and preparing for media outreach. 

English | Français

 

#Get All the Resources Here:

All the resources you'll need can be viewed and downloaded from this Dropbox folder, including social media assets, graphic assets, as well as template documents like the media advisory and the invitation letters.

 

#Community Health and Wellbeing Month 2026 At a Glance

A MONTH OF OPPORTUNITIES TO SHARE YOUR WORK

Since expanding Community Health and Wellbeing Week to the entire month of October, Alliance members have used the new format to schedule more events, celebrations and touch points, and to share our vital collective messages across the province. October is your season to celebrate your local successes and the collective work at your organizations towards improved health and wellbeing in your communities across Ontario. With primary health care expansion continuing and a municipal election on the horizon, our messages centred on health equity and addressing barriers for marginalized people are more important than ever.

WHAT IS IT?

Community Health and Wellbeing Month (CHWM) is an annual autumn initiative for community health sector collective communications and advocacy, propelled by the events, tours, actions, celebrations, gatherings, storytelling, and social media updates of Alliance member organizations, their boards, staff, volunteers, and community champions. CHWM is coordinated by the Communications and Stakeholder Relations team at the Alliance for Healthier Communities, who will provide support and materials for members’ activities, storytelling, communications and events. Before and during CHWM, Alliance members plan and execute a diverse array of touch points and activities, to draw focus to health equity work and its impacts, barriers being addressed, collaboration for better health and wellbeing, and Alliance members’ successes, big and small. CHWM is also a chance to amplify the efforts of Alliance members and their community health collaborators in the pursuit of equitable health and wellbeing for everyone living in Ontario. This is your month to shine together, talk about what you do, and why it matters in your communities (and beyond)!

 

WHEN IS IT?

ALL of October 2026

 

WHAT’S OUR THEME?

The central theme for CHWM 2026 is “Furthering Health Equity, Powering Connections.” Like last year’s theme “Standing Together,” this theme is designed to be modular and adaptable to your local priorities, so every organization can connect their unique work to the broader campaign.

“Furthering Health Equity” anchors everyone in the shared commitment that drives Alliance members’ work across Ontario. “Powering Connections” is yours to personalize. You might focus on powering connections to community and belonging, to people, to health, or to any of the social determinants of health, such as food, clean water, safe spaces, or housing. Make it your own. Align it with the work you are already doing and the communities you serve.

Here are some suggested examples to help you integrate the theme into your event communications and advocacy (by mid-September, you’ll find ready-to-use social media graphics with these variations in the resources Dropbox folder):

  • Furthering Health Equity for [equity-denied group]: Be specific about the communities you serve. for example, “Furthering Health Equity for Francophone Health” or “Furthering Health Equity for Indigenous Health.” Most of these variations are already included in the Dropbox folder.
  • Powering Connections to Community: Highlight the people, partners and collaborators who make your work possible. You can also use this as “Powering Connections With our Partners,” or Volunteers, Caregivers, Community Voices, etc.
  • Powering Connections to Health: Showcase your interprofessional team and comprehensive, integrated care. CHWM celebrates the full team: doctors, nurse practitioners, social workers, dietitians, admin staff and more. All powering connections to better health.
  • Powering Connections to [a social determinant of health]: Focus on the determinant most relevant to your community; food security, clean water, housing, safe spaces, income supports, or climate resilience.

Feel free to mix and match and make the theme your own!

 

#The Key Messages :

This year, we are centring our collective voice around four key messages. As in past years, these messages are designed to be elastic and flexible enough for all members to use with all audiences throughout CHWM 2026. Consult the CHWM  Guide document for more info on the key messages with example template messaging.

  1. Primary Health Care is the foundation of the health system
  2. Expansion of Primary Health Care and what attachment for everyone really means
  3. Overlapping Crises undermine the social determinants of health 
  4. Importance of Local Engagement

 

#The Graphic Elements:

We have prepared all the graphic elements you’ll need to support your communications during the CHWM, ready to be used as is or customized. You can find them in the Dropbox folder containing the CHWM resources, under the folders:

  • Logos: This folder contains the logo of CHWM as well as the graphic accompanying the theme.
  • Social media (upcoming by mid-September): These are the social media graphics that you can use along with the key messages and templates.

Each folder contains graphics in English and French. The filenames also contain keywords, so you can search for specific graphics that mention certain words like “Indigenous” or “Harm Reduction”.

 

#Goals of CHWM 2026

  • Advance and promote your work to decision-makers and community members.

  • Showcase members role as foundation of comprehensive primary health care.

  • Highlight the better outcomes rooted in members work with community.

  • Widely share made-in-the-sector innovations and solutions for health equity.

  • Reinforce the importance of taking an upstream, health equity-based approach to preventative, population-tailored primary health care 

  • Celebrate members roles/work at increasing access to primary health care and making the Ontario government vision of 100% attachment a success, shine a light on what’s needed to get to the next level, in terms of funding to transform Ontario into a team-based primary health care jurisdiction, where everyone has access to a team.

  • Demonstrate that a comprehensive approach to primary health care is one that takes into account both the social determinants of health and health inequities, and that includes a full continuum of care, including mental health, harm reduction and culturally safe-tailored care.

  • Highlight both the Health Equity Charter and the Model of Health and Wellbeing and the Model of Wholistic Health and Wellbeing as foundational tools available to help guide primary health care transformation towards a more accessible and sustainable system with better outcomes for all.

  • NEW: Use the 2026 municipal election as an opportunity to build local champions for community health who will carry these issues into their new term of office.

 

#How To Participate

Our goal this year is to bring together all you do under the theme of Furthering Health Equity, Powering Connections. Community Health and Wellbeing Month is about YOUR WORK and why it MATTERS for people’s health,  locally but also across our health and social systems in Ontario. So your events, activities, celebrations, tours, symposia, talks, workshops, dinners, lunches, launches, concerts, and ANYTHING you’re planning all really matter to our collective messaging. This shows that local, tailored community health matters locally, but also on a wider systemic scale. 

 

1. Events:

Plan events that reflect your unique community: wellness days, open houses, storytelling gatherings, health screenings, cultural activities, or panel discussions.

 

2. Invitations to Leaders (Template available here):

Invite your MPPs, municipal leaders, Indigenous leaders, funders, and system partners to attend or speak at your events. These opportunities to witness your work are some of the most effective ways to advance relationships and spread our messages of evidence in support of health equity.

 

3. Social Media Messaging (Templates will be available here by mid-September):

This year’s shared theme, Furthering Equity, Powering Connections, will guide the messages we amplify across Ontario throughout October. Speaking in unison about this theme allows us to shine a spotlight on the shared values and impact of community-based, equity-driven primary health care.

More than ever, our solidarity on the evidence and value of health equity needs to shine across every community in Ontario. Coordinated messaging reminds the public and policymakers that our care models are not just compassionate. They’re essential, evidence-informed, and community-powered.

By weaving this messaging into your channels with “save the date” and other messaging in September, you help set the tone and lay the groundwork for the stories and events to come in October. Shared language strengthens the signal and helps it carry further.

 

4. Speaking to Media (Template available here):

Identify strong spokespeople and stories early: clients (with informed consent), staff, Elders, youth, or community partners who illustrate the difference your organization makes. Develop a few basic talking points aligned with this year’s theme to guide interviews and media outreach (use our key messages section as a guide).

Think of your story as part of a broader, coordinated narrative across Ontario.

 

#“Bring your MPP to Work” Day: Invite your local leaders on a tour of your centre during the first week of October

Alliance members are encouraged to invite their local MPPs, city councillors, candidates, and other elected officials to participate in CHWM activities, and to use events held during the Month as opportunities to showcase the work they do. Alliance recommends week of October 5-9, 2026 as a great opportunity to invite your local elected representatives or candidates to visit or tour your centre. 

Politicians enjoy photo opportunities. Invite your local leaders outside to participate in a community walk, or ask them to give out volunteer awards. Consider including them in a forum about social determinants of health, or even just a tour of your centre. MPPs usually spend Fridays in their constituencies once the house is in session as of October 26.

  • For your sitting MPP(s): invite them to tour your centre, meet your team, and hear directly from clients (with informed consent) about the impact of your work.
  • For municipal candidates: with the nomination period closing August 21, 2026 and campaigns running through election day October 26, 2026, October is peak season for candidates to meet community organizations. A centre tour or panel appearance gives them a firsthand look at community health, and gives you a chance to ask where they stand on the issues that matter to your clients. Check out our Guide to Understanding and Engaging with Municipalities in Ontario.
  • For newly elected or re-elected officials: if your event falls after October 26, consider framing it as a welcome and orientation opportunity, introducing (or re-introducing) them to your organization as they begin their new term.

Invitations to MPPs should go out a couple of weeks prior to the event. We are providing a template invitation letter for MPPs and city councillors. We suggest starting with this step!

 

#Other event ideas: 

  • Celebrate the launch of a new program that promotes health and wellbeing 
  • Organize a health promotion event
  • Host a Social Prescribing Event
  • Host a lecture/seminar on homelessness and social determinants of health
  • Celebrate the launch of a new program or feature an ongoing program with a special focus on community participation in program design 
  • Hold an open house or create an information booth outside your centre
  • Organize a social or outdoor event
  • Organize a volunteer appreciation event
  • Webinar/Workshop/health fair
  • Host a community meal
  • Organize a community walk and invite community members to lead it
  • Organize a photo exhibition 
  • Invite decision-makers and opinion leaders to the launch of a new program or service 
  • Organize a forum on community leadership and invite media or officials to speak/cover the event
  • Organize a competition and ask decision-makers and opinion leaders to speak at the awards ceremony
  • Organize an awards ceremony for health champions in your community and invite MPPs to give the awards

 

#Other Suggested Activities: 

  • Send an official request for a Municipal Proclamation naming October officially as “Community Health and Wellbeing Month” in your community, using the provided template here.
  • Post CHWM posters around your centre to let people know what’s ahead.
  • Use the CHWM template email signature and share it across your organization.
  • Talk to partner organizations, providers, volunteers, boards and others about sharing our message together. Give them electronic materials if they are looking to participate formally
  • Include save the date messages and pre-event teasers using the logo, event and date of CHWM in your newsletters and on social media.